Nannit insurance - How Do Health Insurance Firms Motivate Policyholders To Be Fit?

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How Do Health Insurance Firms Motivate Policy holders To Be Fit?

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May 6th, 2023

Health insurance companies encourage policyholders to adopt a healthier lifestyle through incentives like discounts and lower premiums.

Health insurance companies encourage policyholders to adopt a healthier lifestyle by offering incentives like discounts and lower premiums.

This approach has had a positive impact on the health of the policyholders but also “on the overall health of the populace”, says Rakesh Goyal, director of Probus Insurance Broker.

The health insurers encourage policyholders to exercise regularly, consume healthy foods, and do preventive health check-ups. Thus, policyholders are incentivised to stay healthy, resulting in lower healthcare costs.



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